GOOGLE LOCATION PIN & RADIUS TARGETING CAMPAIGN
HOW IT WORKS
ADVERTISING & MEDIA BUY
TRACKING & MEASUREMENT
Previously Known As
Google Location Pin & Radius Targeting Campaign
Advertise to Customers Near You or Your Competitors
HOW IT WORKS
Advertise to potential targets or customers that are in the vicinity of your location with Google Location Pin & Radius Targeting. You can also similarly advertise to folks within your competitors' vicinity with the same technology. Essentially, once someone's device enters the pin/ radius, they are presented with your advertising.
ADVERTISING & MEDIA BUY
There are two ways to approach this. One is to present the potential customer/ client with your ad as they enter the radius. Similarly, you can target competitors as they enter the radius surrounding those locations. The messaging and artwork presented to these completely different audiences is a key component of the media buy plan.
TRACKING & MEASUREMENT
This is a highly trackable program with lead attribution. By installing the correct tags on your website you can actually trace the sales process. Evaluating the journey from when they initially interacted with your ad and everything in between through to conversion enables thoughtful tweaking to improve effectiveness.
NAVIGATION
SERVICES
EXTRAS
LOCATIONS
Headquarters:
3801 PGA Blvd, Suite 600 Palm Beach
Gardens, FL 33410
Global Offices:
Florida
California
colorado
North Carolina
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India
Guyana